Starting a new blog can be scary. Read these tips to get the answers to all your questions about how to write your first blog post.
First blog posts are notoriously difficult to write. It can be hard to find the right balance of information, entertainment value, and keywords that will attract traffic from search engines. But with these easy tips for new bloggers, you'll have your first post written in no time!
It's so hard to write that very first blog post. You want to do a great job, and that can cause some anxiety. Read on for tips on how to write your first blog post including what to do before you write it, what is should be about, and more.
What to do Before You Write Your First Blog Post
While you may not have your exact niche nailed down yet, it's important to have an idea of what you want to blog about. This will give you plenty to write about in your first post and a direction for where to start.
A note about niches: Some people will say that you can't be successful without a narrow blog niche. This is not 100% true. Many big blogs cover multiple topics.
However, I do think that even with a more general, lifestyle-type blog, you need to decide on the topics that you'll cover or the target audience you'll serve.
Think of it this way–what do you want to be known for? How do you want people to describe your blog to others?
Answering those questions is a great way to help you narrow the focus of your blog.
Let's say you've decided you want to blog about homemade beauty products–soaps, lotions, scrubs, etc.
Now that we've defined our topic, our next step is to think about why people might search for homemade beauty products. This is called the user intent or the search intent
- Maybe they have sensitive skin and can't use commercial products anymore.
- Maybe they want to learn how to make and sell the products.
- Maybe they enjoy making the products as a hobby.
In all of these instances, they are probably looking for information about how to make homemade beauty products.
When we know what the intent of the search is, we can pick the topic of our first blog post.
What Should my First Blog Post be About?
Your first blog post needs to give your readers what they need to know about your niche. What are the first steps that your reader should take? Your next post should be about a particular topic that they need to know after those first steps.
I like to think of it as the beginner lesson to your niche. For example, some of my first posts on my Painless Blog Analytics blog were:
What are the beginner lessons for the niche?
In the case of our hypothetical homemade beauty products blog, those lessons may be:
- What are homemade beauty products and why should I use them
- Where should I buy my equipment to make homemade beauty products
- What kinds of ingredients should I have on hand to make the products
Consider these your first blog post ideas list.
Now, you may be saying, “I need to introduce myself to my new audience. I need to tell them why I'm starting my blog and about my experience with homemade beauty products.”
But take a step back and remember why your blog reader is coming to your site. They aren't visiting to learn about you. They're visiting to find out about making homemade beauty products.
That doesn't mean that you can't tell them about yourself–in fact, you should. But your first blog post needs to provide more than just an introduction.
There are ways to weave a bit of your story into that first blog post.
Let's say you're explaining what the products are and why people use them. You may list several reasons for using them. Then you could say something like, “I live in Minnesota, and the winter weather is brutal on my skin. Ten years ago, I started making my own moisturizer to help with that, and I've never looked back.”
How to Start Writing Your First Blog Post
Because you've defined your niche, you'll probably have a couple of topics in mind. Start by searching for one of them in an incognito browser window.
Read through all of the search results on the first page. As you're reading the articles, take a couple of notes about the content.
- Did it have subheadings and sections?
- Did it comprehensively cover the topic?
- Did it include things you didn't think of?
- How long was it? (Use this Chrome extension to get the word count for any page)
- Were there lists or charts?
- What kinds of images did it have?
- What words did they seem to use a lot? (This is an easy way to do keyword research for the first time.)
You'll need to know what type of blog post you want to write.
Is it going to be a list post? An ultimate guide? What about a tutorial or how-to? Check out these 7 types of blog posts.
You should have a pretty good idea of what you need to include in your post. Outline what you want to cover in the post. Make notes about the types of graphics and images you want to include.
And now you know how to start writing your first blog post.
Common Mistakes People Make When Writing Their First Blog Post
On your way to becoming a successful blogger, you're going to make some mistakes. But the good news is that you can go back and review your post with fresh eyes in the future and can update it to make it a more valuable resource.
But avoiding these common mistakes to begin with will give you the best chance of getting traffic.
Mistake 1. They focus on themselves
Sure it's your personal blog, but how many people (other than your mom) want to read 1,000 words about YOU. Frankly, I'm not even sure my mom would read that many words about me! 😉
Mistake 2. They focus too much on search engine optimization (SEO)
You definitely need to be aware of SEO as you write your post but don't write your post FOR SEO. The important thing is to write it for your readers.
Lynn Terry from Click Newz and Traveling Low Carb says that she runs her business as if Google doesn't exist. Her goal is to serve her audience. That's what Google wants, so by serving her audience, she's going to do well in the search engine rankings.
Mistake 3. They don't focus enough on grammar.
I have a confession. I am a bit of a grammar snob (don't get me started on the misuse of apostrophes!), so if I start reading a blog post that is full of errors, I'm not likely to visit the site again.
I know that a lot of people struggle with this. In fact, my husband will tell you he is not a good speller. So use tools that can help you with it. Grammarly has a free chrome plugin that will scan your post for errors as you're working on it.
Mistake 4. They don't make it easy for readers to skim the post.
A common mistake bloggers make is to assume that people will read every word in your blog post. But they often don't have much time to do that. A good pro tip is to have short paragraphs with headings that contain your main points.
Be cautious of these as you are writing your first blog post.
But the biggest mistake of all is not hitting publish on that new blog post.
I have to remind myself every single day that “done is better than perfect.” If I didn't, I would spend weeks tweaking a post and never publishing it.
If you never publish that first post, you'll never really start your blogging journey.
Tips for Writing a Great Blog Post
There could be an entire series of posts about how to write a great blog post, but I'm just going to give you a few tips here from how to write a blog post.
- Start with a compelling blog post title
- Make the first paragraph draw the reader into the post
- Answer questions the reader may have
- Include a call to action for your reader
- Give your blog post an easy to read format
- Proofread your post
- Proofread it again
- Hit the publish button
How do I Promote my First Blog Post?
There are many ways to promote your first blog post, and every blogger has a different strategy that works best for them. Here are some of the most popular methods:
Promote your blog on social media
Tell your friends or followers on Facebook, Twitter, Instagram, Pinterest, and TikTok (or any other platform) about your post.
Share your post in relevant Facebook Groups
Make sure that the group rules allow you to share your links. You don't want to spam the group.
Reach out to bloggers in the same niche
Ask the well-established bloggers if they would be willing to share your post on their social media accounts.
Email your list letting them know about your new post.
If you don't have an email list, stop right now and go set one up. Your email subscribers are truly the only audience you own.
Read more about how to promote your blog post.
I hope these pointers on how to write your first blog post have been helpful!
Good luck as you embark on your blogging journey. I would love to see your first blog posts! Share a link in the comments.